THE OPTIMIST/PESSIMIST FOUNDER

I help founders in their quests to attract investments and scale their companies.
I’m a chartered surveyor and retail is my bread and butter but my strengths shine at the very beginning of projects and business ventures: from proptech to brands, biological sciences and futuristic scenarios, that's when my eyes light up! I love to see SMEs and start-ups leap forward thanks to my support.
THE GOOD AND THE BAD
If you are embarking on a new start-up project, one of the most useful things you can do is trying to control your positive/negative outlook on the world. Both attitudes can help you along the way, but at very different stages of your journey, and it’s good to know when to take off a pair of glasses and put on the other one.
BE POSITIVE
When you begin your new start-up project, there will be many unanswered questions and many challenges that you will have to face, sooner or later. The pressure of so many unknown variables can be enough to stop you before you’ve even got started. If you begin to focus on every detail and worry about things you cannot control in the immediate future, your project will never take off. For this reason, this is the best time to have a positive attitude and truly believe that everything will be ok, at the end. Be flexible, learn from mistakes, and face each challenge head-on as and when it arises.
BE NEGATIVE
But to future proof your business, it’s better to think negatively. When you are committed, when you cannot back off, this is the time to shift your perspective and assume everything will go wrong. This will push you to create a backup plan (maybe even 2 or 3) while you prepare for the worst. If something bad happens, you couldn’t be more ready… and if nothing bad happens, you will be over-prepared and possibly over-achieve.
TAKE CONTROL
Trying to build and control your positive and negative mindsets is a useful habit to learn for all new entrepreneurs founding a business. Set out checkpoints during the day and remind yourself of the usefulness of both perspectives. And if you think you are either optimist or pessimist by nature, double down on the efforts in reminding yourself of the benefits of the opposite frame of reference.
Controlling your worldviews, your mood and emotions isn’t straightforward, but it is most definitely beneficial. A successful founder should try to shift their positive/negative approach when necessary and use it as a tool.
CONTACT MATTERS2
If you’d like to learn more about how you can get your business investment-ready or would like to learn how we can help you secure funding, contact us.
