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CAP TABLE & FOUNDERS DILUTION

A capitalisation table offers a breakdown of the shareholder equity that a company has. These tables or spreadsheets are known as cap tables and are commonly used by start-ups. Included in the cap table is all of the company’s equity ownership capital such as convertible equity, warrants and common equity shares. Read the whole article here…

DCF VALUATION TEMPLATE

This Discounted Cash Flow technique involves deriving the value of a business by calculating the present value of its expected future cash flows. Projected cash flows, inferred from the Business Plan, are used for the five years ahead while the Terminal Value is adopted for the remaining foreseeable future. Read the whole article here…

NDA TEMPLATE

After a potential investor has shown interest in you, and wants to get serious about investing in the company, it’s a good move to have them sign an NDA. On one side, they are making a small commitment towards you but, on the other hand, you are now playing in an open field and have to think about the competition. Read the whole article here…

DISCLAIMER TEMPLATE

whilst it is obviously important for the deck to include a persuasive pitch for investment, it’s also important that you include a disclaimer to protect yourself from any legal action further down the line. Read the whole article here…

BASIC KPIs TEMPLATE

Diligent startups should be monitoring their KPIs from the very beginning and responding to the insights they provide. Avoiding vanity metrics and measuring failures as if they were successful milestones are some of the mentality shifts that are needed when moving from a waterfall approach to a lean one.

BLIND TEASER TEMPLATE

If you have decided to sell your business you may be wondering whether to advertise your business with an anonymous teaser. A no-name teaser hides important details about your business such as its name, its main achievements and location. It may be beneficial to anonymise your business before contacting potential buyers. Read the whole article here…

PITCH DECK CHECKLIST

A pitch deck is a short presentation used to provide investors with a quick overview of your business plan and your fundraising goals. You will usually use your pitch deck during face-to-face or online meetings with potential investors, customers and partners. Read the whole article here…

INFORMATION MEMORANDUM CHECKLIST

The key to successfully securing investments for a business is a strong information memorandum. Without a thorough info memo, a potential investor or buyer will not have the information they need to create an offer for your business and may view your company as naïve or unprofessional. Read the whole article here…

DUE DILIGENCE CHECKLIST

You have found a few potential investors that are willing to bet on your venture: they’ve told you how much they would be willing to invest but subject to the positive outcome of the Due Diligence. What can you expect from this process? Read the whole article here…

TRLs - TECHNOLOGY READINESS LEVELS

Technology Readiness Levels (TRLs) are a type of measurement system to assess the maturity level of a particular technology. TRLs are based on a scale from TRL 1 to TRL 9, with TRL 9 being the technology at its most mature level. Read the whole article here…

WHY AN ANTI-FUNNEL?

We look at quality over quantity: we know we could have a bigger mailing list if we had put our downloads behind a paywall or asked you to subscribe first… But here at Matters2 we do things differently.

And we are not interested in clogging people’s inboxes. Our mission is to help founders by giving as much as we can, while delivering great products and services. The templates above are some of the tools we use, and we sincerely hope they will be of help to you, but that’s just the tip of the iceberg. Have you found value in this? Then consider subscribing to our mailing list in order to receive updates on our tools, our favourite online resources and the articles we post in our library.

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